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School Business Management

Marketing

Marketing is vital to attract prospective parents/carers, and that’s why we are here to support you in making a positive first impression.

We create customised marketing plans for schools, using digital and traditional channels to reach new families and tell your unique story.

 

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Tailoring our support to reflect your vision, we will promote your school across a range of digital and traditional marketing channels, expanding your reach, refining your image, and ensuring your message is heard.

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Marketing Strategy

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Marketing Strategy

Providing a personalised service, we will take the time to get to know your school, developing a clear strategic plan that reflects your ethos and community. 

Carrying out a full situational analysis, our experts will determine where your school currently stands and set objectives for the future. We will develop marketing strategies and operational plans, plotting the course for your school’s success. 

  • Make recommendations to improve current marketing effectiveness
  • Work with you to develop strategies
  • Deliver an operational plan with activities to meet your strategic goals
Contact Us
OR CALL 0161 276 0160
The school buildings of Old Moat Primary School, the name of the school is displayed on the wall.

Bespoke Design and School Branding

School newsletter, prospectus or branding, our bespoke designs reflect the character of your school. We will work closely with you to capture everything that makes your school unique, ensuring your brand, vision, values, and achievements shine through.

  • School newsletters 
  • Prospectuses
  • Logo design
  • Digital assets
Contact Us
OR CALL 0161 276 0160
Trainer and delegates communicating in workshop

Communicating with parents/carers

Working with a wide range of schools and multi academy trusts, we see the wonderful work that staff and students achieve every day. By strengthening your communications strategy, we will ensure you get the message out into the wider community.  

Our team will work with you to develop an internal or external communications plan, helping you to make the most of both print and digital communication channels.  

  • School prospectuses 
  • Newsletters 
  • Press releases 
  • Website content management 
  • Crisis communication 
Contact Us
OR CALL 0161 276 0160
boy pupil working on PC during ICT lesson

School Website Services

Delivering websites for schools that are engaging, informative, and Ofsted compliant, our team will ensure your school leaves a positive and lasting first impression. We have a range of website services all fully project managed for a stress free process.

Website Optimisation

  • Health check including legibility and image quality 
  • Ofsted requirements compliance check 
  • Content writing including keyword considerations 
  • Website content management service, including regular content updates, removing old content, and uploading images 

 

Website Content Management

New Website

Delivering a brand-new website, working with you to showcase your school’s unique values, ethos and vision:

  • Project management, design and build 
  • Photography to really bring your website to life 
  • Content writing  
Contact Us
OR CALL 0161 276 0160
pupil works on iPad during ICT lesson

Content Creation

Contact Us
OR CALL 0161 276 0160

Engaging and authentic content is essential to ensure your message is heard. Our professional copywriters can craft compelling content that resonates with your audience, whilst reflecting your brand voice, tone and style.

  • Website content
  • Copywriting from newsletters, brochures and prospectus
  • Content ideas for social media campaigns and best practice 

 

pupil wearing headphones for ICT lesson

Photography and Video

Captivating School Video 

Give your prospective pupils a real glimpse into life at your school with a professionally produced video. Our creative team will capture your school community, showcasing your curriculum, facilities, pupil friendships, and wonderful staff. 

Stunning Photography

Our talented professionals know how to make the most of every photo opportunity. Creating powerful and emotive imagery for your marketing literature and website, we can help your school tell its own unique story and capture the spirit of your school.

Contact Us
OR CALL 0161 276 0160
2 girls pupils heads touching together and smiling

Marketing Strategy

Providing a personalised service, we will take the time to get to know your school, developing a clear strategic plan that reflects your ethos and community. 

Carrying out a full situational analysis, our experts will determine where your school currently stands and set objectives for the future. We will develop marketing strategies and operational plans, plotting the course for your school’s success. 

  • Make recommendations to improve current marketing effectiveness
  • Work with you to develop strategies
  • Deliver an operational plan with activities to meet your strategic goals
Contact Us
OR CALL 0161 276 0160
boy pupil working on PC during ICT lesson

School Website Services

Delivering websites for schools that are engaging, informative, and Ofsted compliant, our team will ensure your school leaves a positive and lasting first impression. We have a range of website services all fully project managed for a stress free process.

Website Optimisation

  • Health check including legibility and image quality 
  • Ofsted requirements compliance check 
  • Content writing including keyword considerations 
  • Website content management service, including regular content updates, removing old content, and uploading images 

 

Website Content Management

New Website

Delivering a brand-new website, working with you to showcase your school’s unique values, ethos and vision:

  • Project management, design and build 
  • Photography to really bring your website to life 
  • Content writing  
Contact Us
OR CALL 0161 276 0160
pupil wearing headphones for ICT lesson

Photography and Video

Captivating School Video 

Give your prospective pupils a real glimpse into life at your school with a professionally produced video. Our creative team will capture your school community, showcasing your curriculum, facilities, pupil friendships, and wonderful staff. 

Stunning Photography

Our talented professionals know how to make the most of every photo opportunity. Creating powerful and emotive imagery for your marketing literature and website, we can help your school tell its own unique story and capture the spirit of your school.

Contact Us
OR CALL 0161 276 0160
pupil works on iPad during ICT lesson

Content Creation

Contact Us
OR CALL 0161 276 0160

Engaging and authentic content is essential to ensure your message is heard. Our professional copywriters can craft compelling content that resonates with your audience, whilst reflecting your brand voice, tone and style.

  • Website content
  • Copywriting from newsletters, brochures and prospectus
  • Content ideas for social media campaigns and best practice 

 

The school buildings of Old Moat Primary School, the name of the school is displayed on the wall.

Bespoke Design and School Branding

School newsletter, prospectus or branding, our bespoke designs reflect the character of your school. We will work closely with you to capture everything that makes your school unique, ensuring your brand, vision, values, and achievements shine through.

  • School newsletters 
  • Prospectuses
  • Logo design
  • Digital assets
Contact Us
OR CALL 0161 276 0160
Trainer and delegates communicating in workshop

Communicating with parents/carers

Working with a wide range of schools and multi academy trusts, we see the wonderful work that staff and students achieve every day. By strengthening your communications strategy, we will ensure you get the message out into the wider community.  

Our team will work with you to develop an internal or external communications plan, helping you to make the most of both print and digital communication channels.  

  • School prospectuses 
  • Newsletters 
  • Press releases 
  • Website content management 
  • Crisis communication 
Contact Us
OR CALL 0161 276 0160
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Why choose One Education for School Marketing Support?

Don’t just promote your school – build a thriving community!

One Education’s expert marketing services go beyond admissions to craft a strong reputation that showcases your school’s achievements and unique value proposition.

Our team will tell your school’s story in a compelling way, making you the clear first choice for parents and students seeking an exceptional education.

● Attract new students with targeted marketing

● Craft a compelling school story online

● Manage your school website and social media

● Simplify admissions and enrolment

● Build a strong reputation for your school

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Get in touch
Janine took the time to get to know me and my vision for our school and ensured that she understood our school community well. The two days of filming were easy to manage and Jeff’s lovely positive nature ensured that all staff and children gave their best. Our promotional video perfectly illustrates everything we are and everything we have to offer at our school. We are so pleased with it.
Claire Breeze, Head TeacherSt Bernards RC Primary School
Claire Breeze, Head Teacher
Working with the One Education Marketing Team has been a pleasure. Janine and her team have been amazing, offering valuable help and advice, right from the very first phone call. Nothing has been too much trouble, even with Bernard giving Jeff and Emma the run around!
Helen Maguire, School Business ManagerSt Ambrose RC Primary School
Helen Maguire, School Business Manager
Working with the One Education Marketing Team has been a pleasure. Janine and her team have been amazing, offering valuable help and advice, right from the very first phone call. Nothing has been too much trouble, even with Bernard giving Jeff and Emma the run around!
Helen Maguire, School Business ManagerSt Ambrose RC Primary School
Helen Maguire, School Business Manager
The marketing consultant provided some fantastic ideas, which I plan to put into practice, to help us to market the school specially to attract mid-year starts when a place becomes available. An invaluable 'fresh eyes' look at our existing marketing efforts, particularly at the work we do on social media, offered innovative ideas that we had not previously considered.
Ellie Linton, Communications and Marketing ManagerOswald Road Primary School
Ellie Linton, Communications and Marketing Manager
One Education Marketing Service continue to impress us with creative and innovative strategies to enhance Holden Clough’s online profile. The service we have received has been incredible. The marketing team is friendly, knowledgeable and always eager to assist. We really appreciate their quick response times from initial meetings to completed projects. I strongly recommend One Education Marketing Service. Working with the Head of Marketing has been a great experience, she is always helpful and willing to go the extra mile.
Faik Kordemir, Head TeacherHolden Clough Community Primary School
Faik Kordemir, Head Teacher

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